In September 2024 we organized an informal event for academic staff of Tashkent State University of Oriental Studies, which included an information campaign and a discussion of potential ways of cooperation between the ECESBF and the University. Dr. Oksana Galak introduced the ECEBF and its activities, as well as the main avenues and potentials of teaching the European Studie3s at the Universities. She also shared the experiences of other HEIs which have already cooperate with the ECESBF in introducing the blocked courses on Digitalization and Sustainability in Business and Finance in their curricular. The event covered more than 25 participants including both academic staff and students.